A2 Business Studies Unit 3

AS BUSINESS STUDIES (Unit 3) REVISION

 

Why do business seek international markets?

Key Players in the world economy

Which country to target? – assessment of country markets

Comparative advantage and the role of specialisation by countries

Responsibility to stakeholders

Social/Cultural differences in doing business

The purpose of tariffs, laws, and import quotas

Global industries

Global marketing

Global market niches

Multinational companies : their benefits

Multinational companies : their negative impact

Multinational companies : should they be controlled