A2 Business Studies Unit 4

Corporate objectives

Stakeholders influencing corporate objectives

CSR and potential conflicts with other objectives

Corporate culture

Development of Corporate strategy

Competition vs. Co-operation

Decision making models : Ansoff Matrix

Decision Making techniques : Investment appraisal

Decision Making techniques : Decision trees

Decision Making techniques : Project planning and network analysis

Decision Making techniques : contribution and special orders

Decision Making techniques : Business Contingency planning

Assessing competitiveness : Interpretation of Financial Statements

Assessing competitiveness : Human Resource competitiveness

The nature of Company Growth

Effects of Company Growth